Standardization – a step towards scalability

You've probably experienced it: a new order comes in, the requirements are formulated differently, but actually it's the same game as last time. Another web project. Another app concept. Another workshop on process digitization. And yet: your team has to reorient itself, rethink everything, and set everything up from scratch.

And yet this is precisely where the greatest untapped potential of many digital service providers lies: in the standardization of recurring projects. Because if you keep setting up similar jobs individually, you miss the chance to become systematically more efficient.

Standardization does not mean uniformity

Standardization is often confused with uniformity. It's not about treating every customer the same. Rather, it's about recognizing recurring patterns in your own work – and turning them into a system.

Do you develop websites with a specific CMS? Then the most important work steps, questions about requirements, typical time estimates and frequent problems should already be documented and available as templates.

Do you regularly conduct digitization workshops? Then it should be clear what the process looks like, what materials you need, what milestones there are – and how you set up the offer for them.

Standardization means:

• Structuring things that repeat themselves so that they can be done faster.
• Breaking down processes into building blocks that can be combined and reused.
• Relieving the team because not every project has to be reinvented.
• This is not an assembly line. This is clean organization.

The lever for efficiency, quality and growth

Standardized processes not only improve efficiency, they also increase quality – because less is forgotten, because experience is incorporated, because everyone knows what needs to be done and when. New employees find their feet more quickly, offers are created faster, and project durations are shorter.

But above all, over time, these structured processes give rise to a system that can be productized. You develop from a service provider to a solution provider – with an offer that is plannable, calculable and scalable.

The step from agency to product company begins right here: with the consistent structuring of your work.

Leadtime helps you with exactly this step: projects can be created as templates, work packages can be reused, requirement questionnaires can be standardized, and offers can be created automatically. This is how repetition becomes routine – and routine becomes growth.